HALO Talks

Informações:

Sinopse

Entrepreneurs in the Health, Active Lifestyle and Outdoor ("HALO") sector sharing their stories

Episódios

  • Episode #491: Strategies for Enhancing Employee Engagement and Health: Insights from Delaine Fowler

    29/04/2024 Duração: 27min

    Delaine Fowler is an innovative physical therapist with over 20 years experience. Early in her career, she noted a recurring pattern; numerous workers from the same company were suffering identical injuries. Driven by curiosity and a proactive mindset, she started reaching out to these companies, offering to tour their facilities to attempt to understand the underlying causes of these injuries. She quickly recognized an opportunity to intervene before workers ever needed medical attention. She recalls an encounter that particularly shaped her approach: a worker approached her, clipboard in hand, visibly nervous about her presence. The worker explained that she had recently switched to a different line at her plant and had been experiencing wrist pain ever since. This interaction underscored the impact of workspace adjustments on worker health and solidified Delaine's commitment to workplace health advocacy. Delaine's proactive approach and dedication to preventative physical therapy have made significant stri

  • Episode #490: bKYND-Alexa Newkirk's Mission to Improve Youth Health and Wellness

    25/04/2024 Duração: 27min

    Alexa Newkirk has always seen wellness and fitness as her sanctuary—a vital outlet from the everyday challenges of adolescence and an effective tool in her battle against anxiety and depression during high school. Recognizing the profound impact that holistic health—encompassing physical, mental, social, and emotional well-being—had on her life, Alexa was inspired to dedicate herself to guiding young individuals in discovering their own passion for health and wellness. At bKYND ("Be Kind"), where she is an advocate for a holistic wellness model, Alexa continues to fuel her commitment to nurturing inclusive environments that empower youth to thrive in all aspects of life. Her work is a reflection of her own journey and a testament to her belief in the transformative power of well-rounded health practices. bKYND uniquely blends physical activities with educational discussions, reaching various schools and impacting thousands of students by making wellness accessible and engaging. Join host Pete Moore and Alexa

  • Episode #489: Soaak in Sound: Henry Penix Discusses Transformative Audio Therapy

    19/04/2024 Duração: 27min

    Henry Penix is an innovative entrepreneur in the holistic health industry who embarked on a transformative journey about eight years ago when he co-founded a unique clinic. This space was a melting pot of traditional and alternative medicines, featuring professionals ranging from MD's and DO's to chiropractors, offering a diverse array of healing modalities. Amidst these varied treatments, Penix and his team discovered the profound impact of sound frequency therapies. The approach was so successful that they dedicated nearly half of their clinic to a sound frequency spa, where clients would immerse themselves in tailored 20-minute sessions designed to address their specific health concerns. These sessions proved highly effective for a myriad of issues, such as anxiety, depression, low energy, and hormonal imbalances, earning rave reviews for their restorative benefits. Spotting the potential for broader access to these therapies, Penix's wife suggested digitizing the sound frequency experience. The team's tim

  • Episode #488: Crafting a Profit Center with Private Label Products-Insights from Radz Zalewski

    18/04/2024 Duração: 28min

    Radz Zalewski, an astute entrepreneur with a passion for fitness and branding, is all about transforming how gyms create and maintain their connections with members. Recognizing the pivotal role that supplements and apparel play in establishing a gym's identity, he holds a firm belief that every individual wearing a gym’s shirt not only promotes the brand but also strengthens the communal bond. His approach targets missed opportunities for brand connection by ensuring that members endorse their gym with pride, clad in merchandise that resonates with their lifestyle. As far as supplements? They're critical because they're consumable . . . people keep coming back. Radz likens them to an entry point to having a much larger wellness conversation. He acknowledges that an astonishing 85% of gym-goers engage with some form of supplementation, highlighting the necessity for gyms to offer education and seamless access to purchasing. Radz's vision extends beyond the retail aspect, as he advocates for integrating compre

  • Episode #487: PowerBox 360-A Fusion of Nightclub Vibe and Immersive Workouts with Lauren Brenner

    09/04/2024 Duração: 22min

    Lauren Brenner is the innovative mind behind the groundbreaking fitness concept, Powerbox 360—a fusion of an immersive nightlife energy vibe with a killer workout. Brenner's concept transports participants into a 360 degree panorama of pulsating visuals and heart-pounding beats reminiscent of an electrifying club environment.  Her vision extends beyond "just" the workout though. She aspires to transform attendees from passive onlookers to dynamic players in their fitness journey.  With a fierce commitment to holistic well-being, Lauren's revolutionary workout experience is crafted not just for the body, but also the mind and spirit. Her program promises an engaging workout that pushes boundaries and blurs the lines between entertainment and personal betterment, making her a true innovator in the sphere of immersive fitness. As a driven entrepreneur herself, on the importance of building a brand Brenner states, "When you own your own business and you're a type A personality, you wanna be in it. You wanna feel

  • Episode #486: The Pickleball Clinic and Beyond: With Co-Founders Aaron Reznik and Matt Slowinski

    02/04/2024 Duração: 26min

    Matt Slowinski, a college junior when the pandemic struck, found himself at a crossroads along with his friend Aaron Reznik. With their academic lives interrupted and traditional internships inaccessible, Matt turned to his long-standing passion for tennis as a way to fill his time. For years, he and Aaron had coached private tennis lessons during the summer break. As they sought to shape their uncertain futures, Matt's entrepreneurial nature shone through. Leveraging his skill on the court, he suggested the idea of hosting a tennis clinic. With Aaron's marketing acumen behind them, they curated their client base and launched First Serve Tennis. This not only allowed Matt to nurture his love for the sport but also provided an avenue for professional growth during a time when opportunities seemed scarce. Matt and Aaron's journey, punctuated by adaptability and ingenuity, illustrates how they turned a period of global upheaval into a chance to further both their passion and careers in an unexpected, but highly

  • Episode #485: Inside Northwell Health with Chief People Officer Maxine Carrington

    28/03/2024 Duração: 33min

    Maxine Carrington is the Chief People Officer at Northwell Health. She's a highly recognized, dedicated, and forward-thinking professional who works closely with a team led by CEO Michael Dowling. Reflecting her company's expansive vision of health, she takes her role far beyond the traditional confines of her industry. Maxine is not one to simply wait for illness to manifest in her 85,000+ community; she is a proactive leader who seeks to address the root causes of health issues before they escalate into crises. Health is not merely about treating the sick but encompasses all facets of well-being and personal fitness. Maxine and her team strive to transform communities holistically, acknowledging the profound impact they can have in fostering more substantial, more health-conscious environments. Bold in advocacy and action, Carrington takes a firm stance on critical social issues such as gun violence and black maternal and infant mortality, treating racism as a public health emergency and pushing for greater

  • Episode #484: Navigating Health Club Memberships and Payer Reimbursements with Chris Craytor

    25/03/2024 Duração: 34min

    Chris Craytor's journey with IHRSA, now formally known as the Health and Fitness Association, is a story of transformation and strategic development. When Craytor first joined the board, he was immediately faced with the challenge of fundraising for advocacy—a task that was met with more rejections than approvals. Despite the difficulty in securing even modest contributions, his determination did not wane. Recognizing the newly imperative need for advocacy given what happened to fitness clubs nationwide during COVID, Craytor was instrumental in making a pivotal decision. He championed the hiring of seasoned political veteran, Liz Clark as CEO, a strategic move that was aimed at bolstering the organization's commitment to advocacy. Under this new leadership, the team's vision for the association began to crystallize, expanding its foundational pillars to include not only advocacy but also education and research. Today, thanks to the tenacity and forward-thinking approach of leaders like Clark and Craytor, the

  • Episode #483: Form 50 Fitness with Monica Marder: Unconventional Path to Growth

    18/03/2024 Duração: 26min

    Monica Marder, a dynamic entrepreneur with a penchant for wellness innovation, embarked on a transformative journey in 2018 when she founded her first fitness studio. Struggling to find a workout regimen that was both low impact and incorporated functional strength training, but distinctly different from traditional Pilates, Monica envisioned an alternative that combined intensity with a result-driven atmosphere. Her previous corporate job required extensive travel, allowing her to scout fitness trends across the country, enriching her understanding of what the market lacked, especially in her home base of New York. Recognizing a significant gap, Monica leveraged her insights to craft a unique fitness experience. Driven by both a personal quest for the ideal workout and an entrepreneurial spirit, Monica Marder's studio became the embodiment of her commitment to innovation in the fitness industry, offering a sanctuary for those seeking a cutting-edge, impactful exercise journey. Entrepreneurial Mindset: "You h

  • Episode #482: Creating an Immersive Running Experience | With Ethan Blauner of Sid's Gym

    08/03/2024 Duração: 27min

    Ethan Blauner's story begins in the tumultuous period of the pandemic when the doors of the (unfortunately now defunct) Switch Playground--like many big box and boutique gyms across the globe--shuttered and left trainers wandering in an uncertain fitness landscape. As routines crumbled, Ethan faced the challenge that rattled the entire industry . . . the abrupt transition from physical spaces to a virtual existence where the workout mat was to become the new gym floor. It was during this time of redefinition that serendipity struck. A client proposed the idea of virtual fitness classes. Skeptical but intrepid, Ethan ventured into the relatively unknown domain of digital fitness instruction. With a yoga mat as the sole requisite, he pioneered "core day," a bodyweight-centric regimen designed for the digital crowd. The inaugural week was a testament to the potential of this newfound format. Ethan managed to draw an impressive attendance, with 15 to 20 virtual participants, ready to exercise from the solitude of

  • Episode #481: Sid Raman Unveils Next-Level Treadmill Technology

    05/03/2024 Duração: 27min

    Sid Raman is a structural engineer with over three decades of experience in the construction and building sector. His expertise took an innovative turn roughly seven years ago, as he delved into the niche of construction automation and robotics. Sid discovered a new-found excitement in the application of motors and controllers, and the fascinating overlap between the principles governing both construction machinery and robotic systems. Host Pete Moore and Sid sit down to discuss the ground breaking, next-generation technology of treadmills and the futuristic vision behind it. Sid shares how his passion for trail running led him to create a treadmill that replicates outdoor experiences. They delve into the unique features of the treadmill, the business model behind it, and the potential impact on fitness and entertainment.  On new technology, Sid states, "All these treadmills have one problem, and that is they do not go up and down quickly and fluidly. So our secret sauce is that we took a belt and board, whic

  • Episode #480: Revenue-Boosting Strategies for Health Clubs and Community Integration with Matt Schober

    26/02/2024 Duração: 28min

    Matthew Schober is the Co-Founder of Concierge Health (previously known as Gym Farm), a company that provides services to fitness facilities. Host Pete Moore and Matt discuss ancillary revenues, establishing new revenue streams for clubs, and the complex challenges and opportunities in the insurance and corporate markets. Matthew elaborates on how Concierge Health's platform--Connections--integrates AI coaching, nutrition, and employee well-being, offering an engaging experience for individuals and providing tools for partners. The conversation also delves into the practical aspects of managing employer programs and engaging senior individuals in fitness programs. As a strategist navigating both the insurance and corporate terrains, Matt is attuned to the complexities within the Medicare market . . . and well aware of its lucrative potential through usage-based programs entwined with demanding operational protocols that often deter participation by clubs. He acknowledges the challenges faced in reporting and

  • Episode #479: Will Coker's Strategies for Fitness Industry Staffing Challenges & Retention

    22/02/2024 Duração: 30min

    Will Coker emerged as an innovative thinker in the realm of club operations, a field where he's spent 24 years honing his expertise. His journey into entrepreneurship began when the seeds of an idea took root along with his Co-Founders, who held influential positions on advisory councils and boards across various other HALO-sector companies. Coker's role as an operations savant and an informal staffing consultant made him the go-to person for his business-savvy cofounders. These discussions, covering a wide range of issues, hinted at a market need that Coker realized needed to be addressed.  Leveraging his extensive experience and the strategic acumen of his Co-Founders, Coker helped start Fibr, a venture that would capitalize on the gap in club operations staffing and advisory services, setting the stage for what would likely become a dynamic and responsive business solution. Will and his team remain at the forefront of the issues surrounding recruiting in the HALO space, and is ready to steer Fibr to meet t

  • Episode #478: Jim Ludwig on the Rise of Pickleball-Growth, Challenges, and the Road Ahead

    16/02/2024 Duração: 25min

    Jim Ludwig, an enthusiastic former tennis player, has been the linchpin for the pickleball community in Naples since 2010. His journey with the sport began at a small country club where he recognized the game's potential for growth, particularly among the senior demographic. Sensing the need for more space, Jim's vision led him to a nearby park, where he observed underutilized tennis courts. Taking the initiative, he proposed the idea to the county, which culminated in the transformation of a few tennis courts into dedicated pickleball courts. Jim shares his journey with the sport, from its humble beginnings to growing Naples, Florida into the epicenter of pickleball with 64 courts and hosting the world's largest pickleball tournament. He discusses the challenges and successes of bringing the sport to different venues and his vision for the future. He and Pete dive into into the evolution of the sport, sponsorship, and the profound impact of pickleball on health and wellness. On the rapid growth of the sport,

  • Episode #477: Rina Raphael Discusses the HALO Sector Evolution and Industry Trends

    14/02/2024 Duração: 27min

    Rina Raphael is a highly regarded, well-established writer and journalist who has covered a wide range of topics in the HALO sector from fitness and nutrition to biohacking and even strology startups! She currently has a highly regarded newsletter on substack called Well to Do, and in 2016 she authored the Gospel of Wellness which deep-dives into the changes she witnessed in the industry, highlighting both hopeful and troubling developments. Currently, she writes for prestigious outlets such as Fast Company, the Wall Street Journal, the New York Times, and the LA Times, with a focus on cultural and sociological aspects of wellness trends. Host Pete Moore and Raphael discuss topics such as the evolving trends in wellness, the challenges of reporting on wellness products, the intersection of wellness and religious communities, the impact of social and economic factors on health and wellness, and more. This episode offers an insightful look into the industry and the evolving landscape of health and wellness tren

  • Episode #476: Inside the Mind of a Coach-Neurobiology, Recovery, and Personal Development with Dr. Brian Paris

    07/02/2024 Duração: 28min

    In this episode, host Pete Moore sits down with long-time friend and former classmate Brian Paris to discuss a wide range of topics related to coaching, wellness, and personal development. Brian shares insights into his approach to coaching, emphasizing the importance of a holistic lifestyle, positive psychology, and the impact of habits and mindset. The conversation also delves a bit into the financial aspects of hiring a coach, the need for recovery and not glorifying burnout. Brian is known for his charismatic personality and his continued evangelizing of the HALO lifestyle. Since he was a teen, he's been all about a movement-first lifestyle and eventually became a "movement nerd." Paris continues to make a name for himself with his unique approach and ability to connect with others.  When discussing self-control and mindfulness, Paris states, "I've trained with therapists. I've trained with coaches. I've done specific work around breathwork, specific work with Native American traditions, and a whole bunch

  • Episode #475: Optimizing Talent Acquisition-Staffing Secrets from Christine Howe of Fit Pro Finders

    05/02/2024 Duração: 30min

    Christine Howe has dedicated her entire career to staffing and recruiting in the HALO (Health, Active Lifestyle, Outdoors) industry for over 12 years. She recently ventured out on her own and started Fit Pro Finders, a staffing service catering specifically to the HALO space. She and her team work with a wide range of companies, from small to mid-sized independents, to franchise-owned and corporate facilities, to help them find the right personnel to drive their businesses forward. Pete and Christine discuss the in's and out's of human capital and delve into the challenges of finding and retaining top talent, the importance of a holistic approach to staffing, and the need to shift the industry's perspective to a people-first mindset. They also touch on the significance of understanding a client's immediate needs and the lack of HR departments in some scenarios. Regarding hiring from outside the industry, Christine is a fan. She states, "I've been having a lot of conversations with hiring managers about hiring

  • Episode #474: Exercise as Medicine-Dr. Kenneth Cooper's Trailblazing Insights on Preventive Health

    29/01/2024 Duração: 34min

    Dr. Kenneth Cooper (often referred to as the "Father of Aerobics") has been a one of the seminal pioneers in the field of preventive medicine for over five decades. Despite tremendous skepticism from the medical community at large initially, he founded the Cooper Clinic in Dallas in December, 1970 with the belief that taking care of healthy individuals was just as important as treating the sick. Over the years, he has worked to change the perception of preventive medicine and has become a leading advocate for fitness and wellness. His dedication to promoting healthy lifestyles has made arguably one of the biggest impacts in the field of medicine over the past few decades, and his work continues to not only teach physicians, but also to inspire others to prioritize their health and well-being. Dr. Cooper shares his personal daily exercise routine, and information about his upcoming documentary and book releases. Pete and Dr. Cooper delve into the importance of physical fitness in reducing healthcare costs and

  • Episode #473: An Inside Look at Underwater Torpedo League and Deep End Fitness with Prime Hall

    22/01/2024 Duração: 27min

    Prime Hall served in the Marines from 2005 to 2017, with his initial deployment being in the infantry for the first four years. He later transitioned to becoming a water survival instructor, where he drew on principles of military water survival for the basis of his programming. Hall relays the story of an individual who survived for 20 hours in the Gulf of Mexico after falling off a Carnival cruise ship, which exemplifies the incredible efficacy of military water survival.  Prime also discusses his work with his company Deep End Fitness, a program that certifies instructors in this survival methodology and provides branded programming for health clubs, YMCA's, JCC's, and so on. Additionally, he dives (get it?) ;) into the Underwater Torpedo League (UTL), a unique sport he created while in the military to help his squad gain confidence which has garnered substantial attention and a growing community of players.  Hall states, "The biggest draw we see are individuals that have a fitness enthusiast, or water ent

  • Episode #472: Folk Revival-David Cantor Discusses Heirloom Ingredients, Sustainability, and the Acorn Revolution.

    18/01/2024 Duração: 24min

    Dave Cantor is a 20+ industry veteran in the natural food space. His journey began in the Midwest, where he developed a passion for food, sustainability, and gardening during his college years. After honing his cooking skills and pursuing his interests in farming, Dave eventually ended up running his own organic farm in New Mexico. He later furthered his education by obtaining a Master's degree in nutrition with a focus on food and agriculture policy. Dave discusses the inspiration behind his new brand, Folk Revival and offers up some solid takeaways from his many years in the trenches launching "better for you" brands with larger companies. He delves into topics like product development, marketing strategies, and the crowdfunding decision, and listeners will gain valuable, hard-earned insights into the world of nutrition startups. Regarding the name of the brand, Cantor is a self-described 'music nerd' and states, "The 'folk' really speaks to the the people part, the human nutrition, the functional nutrition

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