Accenture Management Consulting Podcast Series
Customer Acquisition and Retention - MP3
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:14:55
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Sinopse
In this podcast, Woody Driggs, Managing Director of Accenture’s Customer Relationship Management organization describes why customer centricity is key to sustaining performance in uncertain times. By maintaining a customer-centric approach to acquiring and retaining profitable customer relationships, enterprises will plan and act with greater confidence, compete with more intensity and respond more effectively to changing market conditions.