Sales Hacks For Startup Hustlers

Steli Efti shares 5 ways to overcome the "Your product is too complicated" sales objection. Check out the corresponding blog post over at https://blog.close.com/sales-objection-too-complicated "It sounds good, but it's too complicated" is a common objection in SaaS sales, but it shows up in other industries, too. It's tough to deal with because you can't make your product simpler. (Well, that's mostly true; we'll get to a sort of exception below.) But with the right approach, you can reframe this objection as an opportunity for growth. With that reframing and carefully attending to the real objections underlying this one, you can make the sale.