Choir Ninja, With Ryan Guth

 Yes, your concerts should meet educational standards. Yes, they should also meet your own goals for helping your singers become better musicians. But how about planning concerts so powerful that they change people's’ lives? What if your concerts actually strengthened bonds in your community? Dr. Abby Musgrove from Illinois College talks with Ryan about ways to create concerts that are meaningful to your audience, and how to make sure that audience is comprised of more than just the parents of your singers. Music should be a gift, not an obligation. Here’s how you make that happen. [Subscribe on iTunes] [Subscribe on Android]   Highlight to Tweet: “It’s important that whatever you are doing, you are doing at a quality level.” Abby Musgrove “People came trusting me that I was going to create something that would change their life.” Show Notes: Choir directors are entrepreneurs, and that isn’t a dirty word. People should come to choir concerts because it’s a great product that adds value to their lives, not