Matthew Cerrone's Podcast

Kiley Kmiec is co-founder and Editor of Next Impulse Sports, which does roughly 10 million page views a month. In This Episode, Kmiec and Cerrone talk about: How to corner the everyman demographic (0:00) How to get readers to relate with your content (2:51) How independent bloggers can compete with the big dogs (4:22) The case for deleting your comment section (8:11) How Next Impulse wins at Facebook (11:01) Why Twitter is still the best source for stories (16:16) From blog to business: Growing your staff (19:39) Why bloggers are the best sports marketers (22:07) Advice for new bloggers: Do it yourself (28:00) Kiley Kmiec’s startup story (29:58) What’s next for Next Impulse (32:12)