Landscape Live! Talk Radio

Successful Event Marketing with Kevin McLaughlin of MAC Events

Informações:

Sinopse

Tonight, Kevin McLaughlin will discuss successful event marketing. Some of the topics Kevin will talk about include:Promoting yourself through a trade showChoosing the right eventPreparing and setting goals for the eventProper booth setupPre-show marketingIncentives and discounts in the boothEmployees working the boothPost show follow-upMeasuring results