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Sinopse

After surveying thousands of people around the world and performing more than 400 written case studies, James Kouzes and Barry Posner identified those characteristics most desired in a leader. In virtually every survey, honesty or integrity was identified more frequently than any other trait.1 That makes sense, doesn’t it? If people are going to follow someone, whether into battle or in business or ministry, they want assurance that their leader can be trusted. They want to know that he or she will keep promises and follow through with commitments.