57 Brand Haikus
Brand Haiku #7: A Commodity Plus a Brand = A Premium Price
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Mais informações
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Sinopse
An orange ... is an orange ... is an orange. Unless, of course, that orange on a tree just happens to be a Sunkist™ orange, a brand that 80% of consumers know and trust. Invest in your commodity. And invest in your brand.
