57 Brand Haikus
Brand Haiku #6: Your Story of Origin
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
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Sinopse
Just about everything you say about your business can be copied by competitors. Except your Story of Origin. Why, where, and how you started your business is your story. Create opportunities to tell this story to those who matter the most to the brand. One more thing. Always use the same words to tell your story.