At Your Service

#5 What's this thing called?

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Sinopse

"How many designers does it take to change a lightbulb?" —Gill Wildman This episode is a special discussion about naming in design disciplines. What's this work called, anyway? Service design? Experience design? Strategic, transdisciplinary, post-disciplinary? At the table are George Oates, Sarah Drummond, Gill Wildman and Nick Durrant—founders of various design agencies here in the UK—plus Lily McCraith, an undergraduate student who's just starting out.