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The Dark Side of Winning Confidence When Selling #512 This may sound surprising but did you know that closing a deal may carry negative consequences akin to losing a deal? And did you know that excessive confidence can be as problematic as fear? The assertion that winning is always good raises questions that suggest success may not always be advantageous. Whether facing a shortfall or exceeding quotas, setting aside worry and prioritizing prospects is always the right thing to do. The warning about winning confidence underscores the importance of honesty, humility, and understanding one's limits in professional interactions. In this episode, we explore what happens when you assume or consider the extremes as good or bad. Today we're going to center on what's important, the center.  Sales Babble shares selling secrets for non-sellers.  Masterful selling is understanding what buyers want, discerning if you can help,  showing what you have and helping them to make a decision that is good for their business and y