T-bone Speaks Dentistry

In this episode, I underscore the pivotal role of investing in people within dental practices, asserting that the most valuable asset is the practice's personnel. I challenge the prevailing misconception that dentistry must be complicated and advocate for simplicity in dental procedures. The episode extensively explores the objectives of the hygiene visit, emphasizing the representation of the practice, oral health maintenance, and patient education using the "assess, recommend, and ready" approach. I introduce the concept of a Unique Selling Proposition (USP), specifically the "3D USP5," highlighting clinical excellence as the indispensable foundation for success. Additionally, I address the challenges of team training investment, exploring the dilemma of potential turnover versus the risks of not investing in team members. The episode concludes with a focus on the significance of schedule availability, drawing parallels with sports, and accentuating the need for a flexible schedulin