Analyticstoday Podcast

75: From Search Engines to Smart Conversations: AI Analytics Journey

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Sinopse

Watch this show on YouTube: https://www.youtube.com/watch?v=AgkRIxKT14g In today shows, Jeremy Roberts and Sameer Khan will discuss how digital marketing and analytics has evolved in the last 20 years and explain the different stages of the digital marketing and analytics journey. Here is what's covered: 1. Single channel analytics and marketing 2. Multi channel/OmniChannel analytics 3. Attribution analysis 4. Marketing Automation 5. Machine Learning 6. Personalization 7. Open Garden 8. Customer Data Platforms 9. Real Time Personalization 10. AI based personalization visit us: www.analyticstodaypodcast.com iTunes:https://podcasts.apple.com/us/podcast/analyticstoday-podcast/id1044308732