Work Happy Coaching

How do you market yourself right now? With Love and Badassery according to my guest Helen Tremethick. Is it still OK to sell and promote our services right now? If so, how to we do it without sounding like an insensitive a-hole? These are just some of the questions Brand voice strategist Helen Tremethick and I dive into in today’s episode of the business NOT as usual podcast. We talk about how Helen’s business is being impacted by the current lockdown and how operating in the liminal of stay at home orders is impacting us all emotionally. We discuss why it’s so important that we still keep on marketing and promoting our businesses AND that there’s a whole heap of clear blue water between promoting with integrity and being a slimy d*ck selling knock-off face masks. We discuss why Helen recommends finding your own voice when it comes to talking about your business rather than following a blueprint or template and how you can start to do so. Finally, she tells us about her exciting free project that starts on th