Write With Impact With Glenn Leibowitz

83: Jeffrey Towson on Writing, Generative AI, and the Creative Instinct

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Sinopse

Jeffrey Towson is an investor, digital strategist, keynote speaker, business professor, bestselling author, podcaster, and one of the most productive and inspiring content creators I know. He’s also the founder of TechMoat Consulting, a boutique digital advisory firm. I’ve known Jeff for the past decade, since we first collaborated on one of his bestselling books, One Hour China. He’s incredibly insightful about all things digital and enormously knowledgeable about China. He’s a deep thinker, a captivating speaker, and gifted writer. I always learn something from him. In addition to writing regularly on his blog, jefftowson.com, he’s been writing on LinkedIn for the past 8 years, and has amassed a formidable following of over 3.1 million. He was named a LinkedIn Top Voice a few times as well. In our conversation, he talks about: Why he writes How he writes so prolifically How he uses (and doesn’t use) generative AI during his content creation and publishing process. He shares his view of the impact of genera