Social Web Cafe Podcast: Social | Media | Community

Come listen as Abby Hartz, GetResponse Customer Success Expert, explains why you need email marketing and why GetResponse is that email marketing provider for you!  She also talks about the landing page tool to create conversions that impress!   http://www.socialwebcafe.tv/mm31   Tune in, to watch the weekly "Marketing Momentum" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio downloads of every episode.  Show notes, links, and resources are available at SocialWebCafe.TV.  Join the elite when you subscribe to the Social Web Cafe TV Insider.     Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

A few MORE clips from previous versions of Marketing Momentum w/Charles & Deborah.   http://www.socialwebcafe.tv/mm27   Tune in, to watch the weekly "Marketing Momentum w/Chuck & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter.     Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

A few clips from previous versions of Marketing Momentum w/Charles & Deborah.   http://www.socialwebcafe.tv/mm26   Tune in, to watch the weekly "Marketing Momentum w/Chuck & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter.     Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

Charles and Deborah finish their discussion on perspectives on monetization and their thoughts on factors to consider.  This is also the last episode with Charles Terrence Harper.  Chuck Hester, Marketer Extraordinare will be joining the team, so stay tuned.   http://www.socialwebcafe.tv/mm25   Tune in, to watch the weekly "Marketing Momentum w/Chuck & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter.   Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

A familiar topic that comes up in many business and marketing circles is monetization.  This is especially true for the entrepreneurial endeavors.  So, what monetization model do you use and what factors do you consider when making your decision(s)?   http://www.socialwebcafe.tv/mm24   Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter.     Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

In this episode of Marketing Momentum, Charles and Deborah, again joined by Wade Harman, discuss topics that include Vimeo Pro; using Twitter to gain business leads; and event monetization perspectives.  Come share in the fun.   http://www.socialwebcafe.tv/mm23   Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter.     Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

Charles and Deborah talk about Storify for Twitter Chats, Hangouts for Businesses, and SEO / Content Perspectives.  Charles and Deborah are joined by Wade Harman, during these 6 episodes of the NLS series.  Join in on the conversation on this episode of Marketing Momentum. http://www.socialwebcafe.tv/mm22 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

During this fourth of the six Next Level Success Social Commentaries, Charles, Deborah, and Wade chat about live streaming (including hangouts), as well as bloggers’ use of videos.  Join in on the conversation on this episode of Marketing Momentum. http://www.socialwebcafe.tv/mm21 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

In this third of six Next Level Success Social Commentaries, Charles, Deborah, and Wade chat about Google Helpouts.  Deborah was one of those invited by Google to be a part of the official launch, with a Helpout on how to do hangouts.  Join in on the conversation on this episode of Marketing Momentum. http://www.socialwebcafe.tv/mm127 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

Charles and Deborah are joined by Wade Harman in what is called the “Next Level Success” Social Commentary series.  This is the second of six of these commentaries.  This episode covers using Twitter effectively, Instagram videos, and hashtags in social media. http://www.socialwebcafe.tv/mm126 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

Charles and Deborah are joined by Wade Harman in what is called the “Next Level Success” Social Commentary series.  This is the first of six of these commentaries.  This episode covers discussions on mobile-ready sites and apps, as well as Kindle publishing, music, and watching zit-popping videos on YouTube. http://www.socialwebcafe.tv/mm125 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

How do you keep up your game when it comes to video and, specifically, YouTube.  One way is to subscribe to the YouTube Video Creator Channel.  Charles and Deborah talk about this channel and also some insights on changes in the industry and ensuring that you keep on track with your own marketing efforts. http://www.socialwebcafe.tv/mm124 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

What is it that makes people click on a video?  Are you thinking about this before you plan your video and video marketing efforts? In particular, are you thinking about this when planning your production?  Volvo obviously put a lot of thought (and surely money!) into their recent, virally successful Van Damme commercial.  Charles and Deborah talk about that in this episode of Marketing Momentum and chat about what works and can be applied to your business and marketing needs. http://www.socialwebcafe.tv/mm123 Tune in, to watch the weekly "Marketing Momentum w/Charles & Deborah" show at SocialWebCafe.TV.  Be sure to subscribe to get your free audio download of the show every week.  Show notes, links, and resources are available at SocialWebCafe.TV and become an “insider” when you subscribe to the Social Web Cafe TV newsletter. Subscribe to the Social Web Cafe podcast on iTunes at http://sw.bcafe.co/podcast

What will be our primary source of traffic in the coming months, according to the stats?  Listen as Charles and Deborah discuss video, video options and review the Michael Port YouTube Channel as well as another look at Video Creators. http://www.socialwebcafe.tv/mm122 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

Today marks the first day of the YouTube commentaries.  Charles and Deborah start with Stanford, Marie Forleo, and Tim Schmoyer (Video Creators).  Also, Deborah gives hints on backdrops and whiteboard effects, as well as logo ideas for your videos. http://www.socialwebcafe.tv/mm121 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

Charles shares his thought process and insights on trading in a lucrative business model for his true passion.  Hear how he walked through his decision-making process. http://www.socialwebcafe.tv/mm120 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

Exciting things happened at PubCon Las Vegas 2013, including Matt Cutts’ brilliant PR move and SEO news and focus on quality.  Listen as Deborah shares highlights and Charles shares SEO thoughts.  It’s Vegas - Can’t help be but a surge of excitement, eh? http://www.socialwebcafe.tv/mm119 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

We are fascinated with reality TV shows, as well as the access that services like YouTube, Vimeo, Vine, and Instagram provide to us.  The combination of desire, access, and the joy of seeing ourselves on screen propels us toward our own show(s), whether it is our own reality TV via iPhone, or our Music show, or whatever our creative minds lead us to present to our audience. http://www.socialwebcafe.tv/mm118 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

Who handles conversions?  You are a business and you hire a consultant to promote your business.  You probably expect sales.  Do you expect the consultant to be responsible for ensuring those conversions?  As a consultant, are you task oriented and as long as you deliver a project well done, your work is also done?  Obviously, business and consultant benefit when there are sales, but who is responsible for those conversions and how is that defined?  Charles and Deborah discuss these challenges. http://www.socialwebcafe.tv/mm117 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.

There are challenges that face all of us, and today Charles and Deborah talk about those marketing challenges facing local and niche marketing.  Charles shares some of his insights in fitting into both of those categories, with his business model. http://www.socialwebcafe.tv/mm116 Tune in, every Tuesday (1p PT / 4p ET), to watch the "Marketing Momentum w/Charles & Deborah" live, at SocialWebCafe.TV/live.  Subscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.  Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.