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MM119: Laura Roeder: Mastering Scheduled vs. Live for Social Media

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  When you’re on the content creation hamster wheel, it’s easy to forget about all that content you produce, or worse yet, you spend so much time on social with little to show for it. We’ve got EDGAR Founder Laura Roeder sharing her best tips on scheduling, real-time social engagement and more. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episdoe119. Items Discussed in this Episode: I’m sure we all have great ideas over what to do with social media for the new year, but Laura is sharing what overall is working really well with social media Laura shares her favorite way to inject personality into social media How do we find the balance between using a scheduling tool and responding in real time as a business? Laura gives us her advice Batch your social media ahead of time but use your daily time to briefly interact with people in your audience and circle If you leave a trail behind, you can know you’ve been productive on social media. Laura explains ho