Start-up Speakeasy

Http://kristyoustalet.com/43   Today’s guest is Farideh who is a musician turned launch strategist launch products and services to entrepreneurs.   First things first, Farideh believes that the only way to find your voice and infuse your personality into your brand is to dive in and start.  Think about it this way, its a lot easier to test out a few ideas while your audience is really small, that way you’re not really risking anything and feeling the backlash.   If you hear that advice and it makes you feel completely exposed, you are not alone in having weird resistance around putting words, thoughts and opinions out into the world.  Here’s the thing, just by putting your work out there helps to overcome the vulnerability that comes along with putting yourself out there.