Start-up Speakeasy

  Links found at http://kristyoustalet.com/44   Suzi Istvan (aka: Social Suzi) works new and small business owners craft their brand identity and get their website up and going.   In this episode, we talk about what you should spend time on in the beginning and what to wait on until you gain a little traction in your business.   As soon as you can, ask for help.  When you start investing in your biz and stop DIYing things It helps you to feel more pro, act more pro, and expect more professionalism from your clients. Suzi’s Start-Up Website Suggestions:   1. What exactly are you selling and who are you selling it to?   Make this the focus of your website.  If you’re just starting out, don’t feel like it needs to be perfect.  Think:  What causes results for your clients?     2. Include clear calls to action (CTA) A rookie mistake is to worry about design and clever wording over clear CTA’s and instructions about where you want them to go and where you want them to click.   The key here is to give people rea